Trendyol-HepsiBurada Scenario-Based Profitability Analysis

Trendyol-HepsiBurada Scenario-Based Profitability Analysis – How to Use?

Calculate your net profit by entering product costs and other expenses with the ProfitLook Profitability Simulator.

2 minutes
  1. 1

    Step 1: Enter Product Cost

    On the simulator’s main page, enter your product cost in the relevant field.
  2. 2

    Step 2: Enter Commission and Tax

    Add the applicable commission and tax rates for Trendyol or HepsiBurada.
  3. 3

    Step 3: Determine Selling Price

    Enter the selling price you want to set for your product.
  4. 4

    Step 4: Add Expenses

    Add your other expenses (shipping, packaging, etc.) in the relevant field.
  5. 5

    Step 5: Calculate Profit

    After entering all the information, click the calculate button to view your net profit and rates.
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Frequently Asked Questions

Is this tool free?
Yes, the ProfitLook Profitability Simulator is completely free.
Are my files stored on the server?
No, calculations are done instantly and data is not stored on the server.
Is there a limit on usage?
No, you can analyze an unlimited number of products.
Which formats are supported?
The tool supports any format for product costs and pricing.
Does it work on mobile?
Yes, ProfitLook is compatible with mobile devices and accessible from anywhere.
🚀
Başlamadan Önce Senaryo Bazlı Karlılık Analizi yapabilmek için iki yöntem sunuyoruz. Trendyol API entegrasyonu ile ürünlerinizi otomatik çekebilir veya Excel ile manuel veri girişi yapabilirsiniz.

🔧 Veri Aktarım Yöntemi

Trendyol Trendyol API Ayarları

💡 Trendyol paneli → Mağaza Adı → Hesap Bilgilerim → Entegrasyon Bilgileri

Scenario-Based Profitability Analysis Tool – Net Price and Profit Decision for Trendyol & Hepsiburada

Scenario-Based Profitability Analysis is an advanced profitability analysis tool that calculates all cost items of marketplaces like Trendyol and Hepsiburada in scenarios instead of “inaccurate forecasts” when determining product prices, clearly showing how much profit remains at what price.

This tool provides the seller with a single answer by gathering commissions, campaign/discount effects, coupon effects, shipping costs, platform deductions, return risks, and operational costs in the same table: “If this product is sold at this price, will I make money, and if so, how much?”

What Does It Solve?

The approach of “keeping the price low to get sales” generally results in losses in marketplaces. Because there are hidden costs:

  • Commission rates (deductions that vary by category)
  • Campaign participation discounts (margins reduced by platform pressure)
  • Shipping costs / dimensional weight difference / free shipping conditions
  • Overlapping discounts such as coupons, cart discounts, store discounts
  • Packaging, labor, operational costs
  • Return/damage risk and its effect on net profit

This tool takes all these items into account and optimizes net profit, not just the “sales price”.

How Does the Tool Work?

1) Product Cost and Operational Expenses

  • Purchase cost (including/excluding VAT)
  • Packaging + labor + warehouse/operational share
  • Shipping cost (platform contracted / seller paid / free shipping)

2) Platform Scenarios

Separately for Trendyol and Hepsiburada:

  • Commission deduction
  • Service/operational fees (if any)
  • Campaign discount rate
  • Coupon/cart discount effect
  • Effect of free shipping conditions on total cost

3) Multiple Scenario Comparison

Example scenarios for the same product:

  • Normal sale (without campaign)
  • %10 / %20 campaign discount
  • Free shipping + campaign
  • Coupon + campaign + free shipping
  • Dropping to competitor price (margin cutting scenario)
  • Target profit scenario (e.g. maintain net %15 profit)

In each scenario, the tool reports net revenue, total deductions, net profit, and profit percentage separately.

What Kind of Recommendations Does It Offer?

This tool does not act like a “calculator”; it produces commercial decision proposals:

  • What is the “minimum profitable selling price” for this product?
  • If I enter a campaign, what should the price be so that I don’t incur a loss?
  • Is the free shipping threshold reasonable for this product?
  • When dropping to competitor price, does profit get zeroed out, or is there still margin?
  • What should the targeted net profit rate be for profitable growth?
  • If the return rate increases (e.g. %3 → %8), how should the pricing strategy change?

Result: the seller sets prices to leave profit, not just to get sales.

Who Is It Ideal For?

  • Sellers actively selling on Trendyol / Hepsiburada
  • Those who want to determine the right price when adding new products
  • Those who want to see clearly whether they are incurring losses in campaign participations
  • Those who want to maintain margin under free shipping and discount pressure
  • Those who want to standardize price management in multi-SKU stores

Value Added

  • Prices that cause losses are eliminated before the product is uploaded
  • The answer to “what should it be when I enter?” becomes clear against campaign pressure
  • Growth while maintaining margin becomes possible
  • Marketplace costs become transparent, surprise deductions decrease
  • Product portfolio is optimized according to profit (focused on net profit, not sales)

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